Case Study: Manakintowne Meets a Need


The video posted below is another submission to the Free Enterprise Video Contest. I recently wrote a post in response to the Grape + Bean submission by Caleb Brown.

The video highlights the Manakintowne Specialty Growers, a family-owned farm that grows fresh herbs and greens for restaurants and markets throughout Virginia.

You can watch the video here:

Communist leaders were infamous for their dreams of utilizing the State to create wondrous agrarian paradises, but while such grandiose visions may look quaint and picturesque on a propaganda poster, not everyone loves to grow stuff. One thing that’s obvious from watching this video is that free enterprise reserves the farming for the farmers, and it’s fun to see their passion.

Also, many critics of free enterprise point much of their criticism toward big businesses, forgetting that every business starts at the bottom. Economic freedom is what enables families like this to start new ventures from the ground up, often in order to compete with the big shots.

Manakintown Speciality Growers

As mentioned in the video, the Manakintowne growers saw an opportunity to cut prices by growing some of the greens that were being shipped to Virginia from California. Big Agriculture was not providing local restaurants and markets with maximum value, so this family saw an opportunity to fill the need by doing something they love.

How cool is it that we have the freedom and the incentives to identify such needs and actually react by starting companies like these?

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  • Remnant Culture

    Where big business falters, small business fills a need. New post/video of a family-owned herb farm. http://tiny.cc/lzo30 #tcot #tlot